Dr Jacob Rode

Jacob Rode was a Teaching Associate at Cambridge from 2024 to 2025, focusing on teaching and research in social psychology. He received a PhD from the University of California, Irvine, and a BA from Johns Hopkins University. Jacob’s research sits at the intersection of sustainability and psychology, investigating topics in sustainability from a social psychological perspective. For example, he is interested in how people receive messages about sustainability and the factors that influence the effectiveness of those messages, with a particular focus on politics. His work has examined factors such as the partisan source of a news article or the format in which a message is conveyed. Jacob is interested in finding the most effective way of shifting environmental attitudes with the goal of increasing bipartisan agreement and action on issues like climate change.